Case Study: Individualised Fast-Track Relationship and Performance Pro Training with HeartBug
Background
HeartBug, a leading healthcare technology company, was growing rapidly across Australia. As their team expanded, leadership recognised the need for a tailored approach to accelerate skill development, improve communication, and strengthen client relationships.
While the team had strong industry knowledge, there was a clear opportunity to implement individualised fast-track training to help each team member reach their potential quickly. The aim was to combine targeted skill development with relationship-building techniques to create confident, consistent, and high-performing salespeople.
Goals
The partnership with Dynamo Selling focused on:
- Providing one-on-one, fast-track training for rapid skills
- Helping team members build stronger relationships with clients and referral
- Creating immediate behavioural change that would lead to measurable business results.
- Equipping the team with practical, personalised tools they could apply straight
- Maintaining an engaging, motivating environment that encouraged buy-in and long-term use of new
Action
1. Assessments Tailored Plan
Each team member was assessed individually to identify their strengths, areas for improvement, and specific goals. From there, we created a personalised coaching roadmap for each person.
2. Individualised Fast-Track Training Sessions
Training was delivered one-on-one, focusing on the exact skills each team member needed — whether that was building rapport faster, asking better questions, handling objections more confidently, or closing conversations effectively.
3. Practical, Real-World Scenarios
All training was grounded in the real situations the team faced daily, ensuring techniques could be applied instantly in client conversations.
4. Integration with Group Themes
While the focus was on individualised coaching, sessions were aligned with HeartBug’s broader sales themes, creating consistency across the team.
5. Continuous Support s Feedback
Follow-up check-ins allowed us to track progress, adjust strategies, and ensure that improvements stuck.
Results
Rapid Skill Development
Team members showed noticeable improvements in their approach within weeks, rather than months.
Stronger Client Relationships
Faster rapport-building and deeper, more personalised conversations improved client trust and loyalty.
Targeted Confidence Building
Addressing individual challenges head-on boosted confidence and reduced hesitation in client interactions.
Consistent Performance Across the Team
While each person’s training is personalised, alignment with broader themes created a unified approach to client engagement.
Improved Business Outcomes
HeartBug reported better conversion rates, stronger retention, and a more proactive, confident relationship culture.
Highlights
- 100% focus on individualised fast-track sales training for maximum
- Each team member received a personalised roadmap based on their unique strengths and development
- Designed for rapid, measurable
- Integration of relationship-building skills into every
- Continuous follow-up to ensure lasting
Conclusion
HeartBug’s success shows the power of individualised fast-track training in rapidly developing high-performing sales teams. By focusing on each person’s unique needs, Dynamo Selling helped create confident communicators who can build strong relationships, convert more opportunities, and deliver consistent results.
For any organisation wanting immediate, targeted improvement, this approach to relationship and performance training delivers faster, longer-lasting impact than one-size-fits-all training.
